Tuesday June 18, 2013

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Morris sells, expansion planned

There are some big changes coming to Morris Sales and Service. The long time, local ag equipment dealer has been sold to W.S. White Ag Sales and Service, and the new owner has big plans for the dealership.

Glenn Herperger, corporate sales manager for W.S. White, says that the plan is to renovate the existing facility, as well as add on a 13-14,000 square foot service shop. Part of the reason for the change is that the dealer will also expand to include new lines as well, with Challenger, Massey Ferguson, and SpraCoupe among the new lines offered through the dealership.

“We’re going to be offering some premium lines that weren’t readily available in the area,” Herperger says.

Some things will stay the same, with all of the current staff being kept on board at the dealership. Herperger says that with the expansion the dealer will also be expanding its staff, and looking for additions in all departments.

“There’s going to be a familiarity between the existing customer base and the existing staff,” Herperger says.

W.S. White purchased the dealer because it was a viable option for expansion, Herperger says, and they hope to build on their success in Whitewood with the dealership in Yorkton.

“It was a natural step for us. We’ve grown at an accelerated pace here in Whitewood, and it was time to look north and expand.”

The new owners officially take over the dealership on July 16, and Herperger says that renovations will begin in August. He says that they hope to see the changes complete in January.


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